Professional Portfolio

Hi, I'm
Lydia.

Marketing strategist, social media manager, licensed insurance professional, and emerging web developer — I bring creative energy and business savvy to everything I do.

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About Me

Multi-skilled professional

I've built experience across marketing, client services, business ownership, and healthcare — and now I'm adding technology to the mix. I'm passionate about combining creativity with strategy to solve real problems.

With an Associate's Degree in Hospitality Management, a Health Insurance License, and hands-on experience running my own business, I understand what it takes to deliver results from the ground up.

5+
Years in Marketing
1
Business Founded
Licensed
Insurance Professional
A.A.S.
Hospitality Mgmt

Work History

Experience

Ongoing

Marketing & Social Media Manager

Freelance / Professional

Manage brand presence, content calendars, and audience engagement across platforms including Instagram, Facebook, and TikTok. Drive growth through targeted campaigns, analytics, and community management.

Social MediaContent StrategyBrand ManagementAnalytics
Previous

Owner & Operator

Professional Cleaning Business

Founded and operated a professional cleaning business — handling everything from client acquisition and scheduling to staff management and quality control. Developed strong operations, sales, and customer service skills.

Business OwnershipOperationsSalesClient Relations
Licensed

Licensed Health Insurance Professional

Insurance Industry

Hold a state health insurance license. Knowledgeable in policy offerings, client needs assessment, compliance, and insurance products.

Health InsuranceComplianceClient ConsultingLicensed
A.A.S. Degree

Hospitality & Service Management

Hospitality Industry

Completed an Associate of Applied Science in Hospitality Management. Background in guest services, event coordination, and team leadership in fast-paced service environments.

HospitalityGuest ServicesTeam LeadershipEvent Coordination
Emerging

Entry-Level Web Developer

Personal Projects

Building web applications using Next.js, React, Tailwind CSS, and AI-assisted development. Growing technical skills through hands-on project work — including this portfolio.

Next.jsReactTailwind CSSAI-Assisted Dev

What I Bring

Skills

Marketing & Social

  • Social Media Strategy
  • Content Creation
  • Brand Management
  • Audience Growth
  • Campaign Analytics
  • Community Management

Business & Operations

  • Business Ownership
  • Client Relations
  • Team Management
  • Scheduling & Operations
  • Sales
  • Customer Service

Insurance & Compliance

  • Health Insurance (Licensed)
  • Policy Analysis
  • Client Needs Assessment
  • Regulatory Compliance

Hospitality

  • Guest Services
  • Event Coordination
  • Hospitality Management
  • Team Leadership
  • Problem-Solving

Technology

  • Next.js / React
  • Tailwind CSS
  • HTML & CSS
  • AI-Assisted Dev (Claude)
  • Microsoft Office
  • Google Suite

Soft Skills

  • Communication
  • Adaptability
  • Creative Thinking
  • Time Management
  • Entrepreneurial Mindset
  • Attention to Detail

Work Samples

Projects

A selection of projects and initiatives — from marketing campaigns to web development work.

This Portfolio

Designed and built a full professional portfolio using Next.js, React, and Tailwind CSS with AI-assisted development.

Next.jsReactWeb Dev

Social Media Campaigns

Managed and grew brand accounts across Instagram, Facebook, and TikTok — increasing engagement through strategic content and analytics.

InstagramTikTokContentAnalytics

Cleaning Business Launch

Founded and scaled a professional cleaning business — including branding, client acquisition, operations, and team management.

EntrepreneurshipOperationsBranding

More Coming Soon

Additional projects and work samples are being added. Reach out to learn more about what I've worked on.

In Progress

Let's Work Together

Get In Touch

Open to marketing roles, social media contracts, insurance opportunities, and web development projects. Let's connect.

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